The Birch Group

John Birch, CPBA, CPVA, CAIA, TriMetrix Certified
President & Founder

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Certified Professional Values Analyst

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Certified Personal Talent Skills Inventory Analyst

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Business Success Coach

In 1997, John founded The Birch Group LLC, a consulting organization specializing in strategic/project planning, business success coaching, organizational effectiveness and training, as well as teambuilding and conflict resolution. The Birch Group's clients include The State of Connecticut, The City of New Britain, various insurance companies, Aerospace and other manufacturing companies as well as many New England community colleges, non-profit organizations and municipalities (see client list). The measure of his effectiveness is evident by the number of repeat customers who use John's expertise to address a variety of organizational issues.

John's philosophy towards organizations is that they become living entities. They grow, thrive or whither on the vine. The way that an organization develops is a direct reflection of management's ability to plan and constantly nurture. John understands the urgency of developing a highly skilled and motivated workforce to meet the competitive and financial pressures of today's global economy and changing workforce demographics. All coaching engagements, consulting programs and seminars are specifically designed to tap the inherent potential of employees. Participants are able to immediately use acquired skills and knowledge in the workplace.

The wide variety of tools that John utilizes in his seminars and consulting engagements are both cost effective and designed to meet the needs of large, medium-sized and small companies and organizations. Some of the tools that John utilizes to improve teamwork, organizational effectiveness and employee selection are:

DISC© Behavioral Profiles
Managing for Success©
Personal Talent Skills Inventory Profile
TriMetrix Selection System
Personal Insights, Attitudes and Values©
360° Feedback Profiles
Organizational Effectiveness Surveys and Profiles
Customer Satisfaction Surveys and Profiles
Human Synergistic Survival Series©

John spent over 25 years in a succession of corporate strategic/expense planning, sales and operational management positions. His management experience includes managing strategic planning and project management areas, human resources, expense management, operational services, financial reporting and sales.

John graduated with honors from Central Connecticut State University. He has received his prestigious Professional Behavior, Values and Personal Talent Skills Inventory Analyst Certifications and has done significant post-graduate work in management and organizational behavior, as well as business success/executive coaching. John has had additional intensive training in management/organizational effectiveness, strategic/project planning, teambuilding, total quality management and group facilitation.

Susan D. Waskow

Administrative Manager

Susan, our Administrative Manager, comes to The Birch Group, LLC, with extensive experience in Office Management, Accounting and Customer Support. She graduated from Boston University in 1988 with a degree in Business Management / Professional Studies. She ran her own service business, as well as supported various enterprises as a full time employee, for over 15 years prior to joining our team. Susan's greatest strength is ensuring that our clients receive first class products and support.

In addition to her demanding schedule, Susan has earned a reputation in animal rescue and has an interesting assortment of "family additions."

Cindy Spinelli
Senior Associate

Cindy joined The Birch Group, LLC in 2004, after spending over 25 years in managing training related departments for a major corporation. Her most recent position was the Training Director for a computer software training company, after managing an IT Training, Consulting and Support department for a large organization. Her experience includes work simplification, automation, corporate training needs analysis, developing RFP's and vendor contracting. She has extensive knowledge of staff development and computer applications for increasing productivity, controlling costs and generating timely and accurate management information reports.

Cindy possesses excellent communication, problem-solving and analytical skills. She has become a valuable employee and is responsible for office management, IT support, report generation, graphics and assisting in the development of training programs.

Cindy served on the Board of Hartford Area Trainers for three years, serving her last year as Vice President.

Paola Jaramillo
Associate

Paola serves as a research consultant for The Birch Group and has been with us since 2002. She graduated from the University of Hartford in 2003 with the degree in both Biomedical and Mechanical Engineering. Paola has also done work with the University of Connecticut Health Center's Biodynamic Laboratory and with the Connecticut College of Technology. In addition to research, Paola assists us in developing and beta testing many of our training and outreach programs.

Paola is currently attending Rutger's University on a full fellowship to pursue her PhD in Aerospace and Mechanical Engineering. Her favorite quote is. “The only real valuable thing is intuition", from Albert Einstein.

185 Main Street, Suite 426
New Britain, CT 06051
Phone - (860) 229-1225
Fax - (860) 229-4341
Email: thebirchgroup@snet.net